Conservation Connections

Hawaii Conservation Alliance

The Project

The Hawaii Conservation Alliance, a group of conservation leaders who work together to protect Native Hawaiian ecosystems, needed a way to quickly and easily provide the public with stewardship information and list volunteer and internship opportunities across the Hawaiian Islands.

The Impact

MPM designed and developed Conservation Connections, a web app that brings together individuals and conservation organizations. Managers can quickly and easily update individual company, volunteer, and internship listings through a custom content management system.

a

Inspired by Hawaii’s natural beauty and rich history, MPM developed a logo and brand guidelines for Conservation Connections that emphasizes the organization’s dedication to and the connection between the land, sea, and people of the islands. Bright colors and traditional Hawaiian icons work alongside each other to create a brand that acknowledges the islands’ past and recognizes its promising future.

b
a.

Inspired by Hawaii’s natural beauty and rich history, MPM developed a logo and brand guidelines for Conservation Connections that emphasizes the organization’s dedication to and the connection between the land, sea, and people of the islands. Bright colors and traditional Hawaiian icons work alongside each other to create a brand that acknowledges the islands’ past and recognizes its promising future.

b.

Conservation Connections users can easily access the web app over their phone in order to quickly find volunteer opportunities based on their location.

Conservation Connections users can easily access the web app over their phone in order to quickly find volunteer opportunities based on their location.

Volunteer, Research & Learn

Conservation Connections allows users to discover volunteer and internship opportunities in multiple ways: a map of the Hawaiian Islands allows search by location, color-coded icons organize company listings, and a search bar allows for browsing by keyword. By allowing users to access volunteer listings in multiple ways, the likelihood of website usage and engagement increases.

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